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Established in Edinburgh in 1981, CRUISE has grown from its first store selling cutting-edge designer menswear, to a collection of highly successful and influential designer boutiques specialising in high end fashion products for men and women.
CRUISE is now recognised as one of the UK's leading independent luxury retailers with a fantastic reputation for iconic international designer collections, directional street-led fashion and premium denim brands. By moving into the online space we are bringing this same quality and choice to all our customers.