for all in-store sales
The ROJO story began in London more than forty years ago. One of the key strengths in any fashion brand is its heritage. With a family background in fashion and buying London based Michelle Lilly drew on her Spanish heritage to found ROJO. That energy, warmth and spirit is now what forms the brands core values. Asked what drives her vision for ROJO, Michelle commented “ROJO is not just a boutique, it is an experience, where whatever your style we will have something to excite and inspire you” ROJO now has four stores throughout the country all offering the latest trends in footwear and clothing sourced from the world’s finest fashion brands.