Founded more than 25 years ago, Blue Tomato has developed into one of Europe's largest boardsport and fashion shops.
As an avid snowboarder and the 1988 European Snowboard Champion, Gerfried Schuller founded the Blue Tomato Snowboard School in 1988. What was then the largest snowboard school in Austria built the foundations for a level of success that is still enjoyed today. What all started as a garage sale, or 'Gerry's Garage' was the beginning of another promising chapter.
In 1994, Blue Tomato opened its first shop in Schladming and only a few years later, in 1997, with the recognition of the great potential of online shops, Blue Tomato was launched online