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More about is a URL redirection service enabling you to make your web address (business, social media etc) represented by a memorable, colourful four letter word (called a FOUR).

Each FOUR just 4 characters long and each character is either red, green, blue or yellow. This creates an incredible amount of combinations. More than enough for one for every person and business in the entire world!

Once a user has purchased a FOUR, they can input what web page they want it to redirect to when inputted at Then they just need to display the FOUR instead of a long, unmemorable URL to drive traffic to their web page.

How to own a FOUR?

The first step to ownership of your very own FOUR is to type it in at and see if it’s available to buy. (it will be as long as no one else has snapped it up already!) Choose the FOUR you would like and then type it in and press go.

If it is available, you will be given the option to Purchase the FOUR for £19.95.

When you buy a FOUR it’s yours to keep forever. Unless you decide to sell it when we launch the marketplace (coming soon) to buy and sell pre-owned FOURs.

Who should buy a FOUR ?


From business owners wanting to advertise their products, to social media influencers that want a visual way for people to connect with their brand. We are excited to find out how people will use their FOUR's.

Here's a few ideas:

Print your FOUR on a t-shirt and link it to yoru JustGiving page. Now you can gain sponsorship when people see you on your practise runs and social media wearing your shirt.

Want to be a TikTok influencer? Your FOUR can redirect to your TikTok profile.

Then change your Roblox avatar with your FOUR on the front. When you play Roblox you’ll be a walking advert for your TikTok account. See how many followers you can get!

If you are a business owner with a work van or two, have a look at your website address printed on your van. You hope people will see it and visit your website, right? Well they first need to be able to remember it, or at least enough info to try and find you on Google. Why not buy a memorable FOUR instead, link it to your website, and also have that printed on the van?

Or maybe you just want to buy one, or many, as an investment as the marketplace is in development and will launch end of 2022. Buy and sell pre-owned FOURS.


Remember every FOUR is covered by our Worldwide patent pending protection, so you can be confident that each FOUR you buy is a unique investment.